Wilson Research Group Blog Day: June 17, 2011

Day: June 17, 2011

DDD vs. HIPPOs

Is your company’s direction based on DDD or HIPPOs? You are likely losing ground if it is not DDD-based. Translation: MIT’s Sloan School has researched and reported that “data driven decision-making” (DDD) is more effective than “highest paid persons opinions” (HIPPOs). Finally, we have some objective evidence that DDD works, it increases profits, sales, and…

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